




The Complete Edit
Every Anforh product in one set - full routine, full fragrance wardrobe, total confidence.
What Does It Do?
The full Anforh experience, in one definitive set.
The Complete Edit includes every Anforh product - created to work together and cover every step of your grooming and fragrance routine. From shampoo and conditioner, to styling and scent, this is the bundle for those who want it all.
Start with Texture Shampoo to cleanse while adding grip and body. Follow with the Conditioning Treatment to hydrate, strengthen, and smooth without flattening texture.
Texture Volume Spray preps the hair with lift and hold, while Curl Enhancing Cream defines curls, coils, and waves without weight or crunch. Styling Cream finishes the routine – a universal styler for control, shape, and natural movement across all lengths.
Then choose your scent:
Aire for freshness, focus, and everyday energy.
Kist for warmth, calm, and closeness.
Sorn for boldness, depth, and seduction.
This is a complete routine built with texture, versatility, and performance in mind.
why I developed this
"After 12 years of building a community through Man For Himself - speaking directly to men, listening to what works (and what doesn’t), running surveys, and understanding the way we actually use products - I knew there was a gap.
I wanted to create a range that answered real needs: products that work, that add value, and that make us feel good. From hair to fragrance, every part of Anforh is built with purpose. The Complete Edit brings all of that together."
- Robin James, Founder of Anforh
how to use
Each product in the Anforh range comes with clear instructions on the label, plus a QR code for tips, tricks, and styling ideas. Whether you’re new to hair and fragrance or looking to refine your routine, everything you need is right there.
Texture | Hold | Shine
Texture Shampoo
Texture: 3/5
Hold: 1/5
Shine: 1/5
Conditioning Treatment
Texture: 1/5
Hold: 1/5
Shine: 3/5
Styling Cream
Texture: 3/5
Hold: 3/5
Shine: 3/5
Curl Enhancing Cream
Texture: 4/5
Hold: 3/5
Shine: 2/5
Key Ingredients
Texture Shampoo:
- Kaolin Clay & Bentonite - gently remove excess oil and build-up, enhancing texture and supporting natural shape.
- Glycerin & Betaine - attract and retain moisture, keeping hair soft and scalp balanced.
- Aloe Vera - soothes the scalp and helps reduce dryness.
- Dead Sea Salt - opens the hair cuticle to boost natural volume and grip.
- Coffee Extract - supports thicker, healthier-looking hair with antioxidant-rich caffeine.
- Panthenol (Pro-Vitamin B5) - smooths the hair cuticle and helps reduce frizz and breakage.
Conditioning Treatment:
- Plant-Based Keratin (Hydrolysed Vegetable Protein) - helps support the hair’s natural structure for stronger, healthier-looking hair.
- Argan Oil - smooths, softens, and adds subtle shine without greasiness.
- Shea Butter & Coconut Oil - deeply nourish and condition the hair, leaving it soft and manageable.
- Panthenol (Provitamin B5) – improves elasticity and locks in moisture to reduce frizz and split ends.
- Sea Buckthorn Oil - rich in antioxidants to boost overall hair health and vitality.
- Coffee Extract - supports scalp and hair condition with antioxidant protection.
- Kaolin & Bentonite Clays - help clarify the scalp and promote natural texture, without heaviness.
Texture Volume Spray:
Epsom Salt (Magnesium Sulphate) & Sea Salt (Sodium Chloride) - boost volume, texture, and lift at the roots.
Coffee Extract - rich in antioxidants to help repair damage and support thicker, healthier-looking hair.
Aloe Vera - calms the scalp and hydrates the hair fibre.
Sandalwood Hydrolat - soothes the scalp and helps calm irritation, promoting a balanced scalp environment.
Witch Hazel - balances oil production and soothes the scalp.
Sea Kelp Extract - supports scalp health and strengthens hair.
Meadowfoam Seed Oil - conditions lightly without any greasy feel.
Styling Cream:
Glycerin – draws in moisture to keep hair hydrated without greasiness.
Pisum Sativum (Pea) Peptide – helps boost hair thickness and increase volume.
Vegan Keratin Complex (Hydrolysed Corn, Wheat & Soy Proteins) – supports the hair’s natural strength and structure.
Green Tea Extract – rich in antioxidants to help protect and condition the hair.
Panthenol (Provitamin B5) – improves elasticity and helps reduce frizz and breakage.
Caffeine – stimulates the scalp to help promote healthy-looking hair.
Curl Enhancing Cream:
- Argan Oil – deeply nourishes and softens curls without weighing them down. Helps enhance shine and elasticity.
- Babassu Oil – rich in fatty acids to lock in moisture, smooth the hair cuticle, and support curl definition.
- Shea Butter – intensely conditions and helps reduce dryness, leaving curls feeling supple and manageable.
- Panthenol (Provitamin B5) – improves moisture retention, helps to prevent frizz, and supports stronger, healthier-looking curls.
- Hydrolysed Rice Protein – helps to boost volume and improve curl definition without stiffness.
- Cetrimonium Chloride – smooths the hair, reduces frizz, adds shine, and makes curls easier to detangle.
- Squalane – mimics the scalp’s natural oils, improving hydration and softness while maintaining a lightweight feel.
- Glycerin – a humectant that attracts and retains moisture, keeping curls hydrated throughout the day.
Scent
Created with all-natural essential oils, the Anforh Original scent is fresh, woody, and slightly citrusy. Designed to sit close to your hair, this is a subtle and sophisticated scent that doesn’t compete with your signature fragrance.
Key notes:
- Bergamot - Crisp, green citrus with a clean lift
- Vetiver - Earthy and grounding with smoky undertones
- Rose Otto - Soft, floral warmth without sweetness
- Lemongrass - Bright and herbal with a sharp edge
- Siberian Fir Needle - Crisp, resinous freshness
- Nagarmotha (Cypriol) - Deep, woody, and slightly spicy
- Brazilian Sweet Orange - Smooth, juicy citrus
Packaging
Simplicity in design. Complexity in formula.
At Anforh, every detail is considered, including what your products come in.
Hair products
All styling products (Texture Volume Spray, Styling Cream, Curl Enhancing Cream) are housed in blue glass bottles. Not only does the blue glass offer a distinctive, premium feel, it also helps protect the formulas by filtering UV light, preserving the integrity of essential oils and active ingredients.
The Texture Shampoo and Conditioning Treatment are packaged in matching blue plastic bottles - lighter, more travel-friendly, and easier to use in the shower, while still recyclable and responsibly sourced.
Fragrance
Each Eau de Parfum comes in a 30 ml clear glass bottle, with a weighty feel and refined silhouette. The label is made from 100% cotton, custom-printed for Anforh and applied by hand - a tactile nod to traditional apothecary craftsmanship. The black metal lid is debossed with the Anforh monogram.
All elements are chosen for their durability, recyclability, and low impact, without compromising the look and feel you expect.
Full Ingredients list
Texture Shampoo:
Aqua, Cocamidopropyl Betaine, Decyl Glucoside, Glycerin, Phenoxyethanol, Hydroxypropyl Methylcellulose,
Xanthan Gum, Magnesium Aluminum Silicate, Panthenol, Bentonite, Kaolin, Maris Sal, Citrus Aurantium Bergamia Fruit Oil, Limonene, Rosa Damascena Flower Oil, Cymbopogon Flexuosus Oil, Abies Sibirica Oil, Caprylyl Glycol, Linalyl Acetate, Citronellol, Citral, Citrus Limon Peel Oil, Aloe Barbadensis Leaf Juice Powder, Cyperus Scariosus Root Oil, Pinene, Geraniol, Linalool, Citrus Aurantium Dulcis Peel Oil Expressed, Citrus Aurantium Flower Oil, Coffea Arabica Seed Extract, Vetiveria
Zizanoides Root Oil, Potassium Sorbate, Sodium Benzoate
Conditioning Treatment:
Aqua, Cetearyl Alcohol, Behentrimonium Methosulfate, Glycerin, Butyrospermum Parkii Butter, Cocos Nucifera
Oil, Phenoxyethanol, Kaolin, Hippophae Rhamnoides Fruit Oil, Maris Sal, Bentonite, Citrus Aurantium Bergamia Fruit Oil, Aloe Barbadensis Leaf Juice Powder, Limonene, Rosa Damascena Flower Oil, Cymbopogon Flexuosus Oil, Abies Sibirica Oil, Caprylyl Glycol, Panthenol, Linalyl Acetate, Citronellol, Citral, Citrus Limon Peel Oil, Cyperus Scariosus Root Oil, Pinene, Geraniol, Linalool, Citrus Aurantium Dulcis Peel Oil Expressed, Citrus Aurantium Flower Oil, Coffea Arabica Seed Extract, Vetiveria Zizanoides Root Oil, Potassium Sorbate, Sodium Benzoate
Texture Volume Spray:
Aqua, Magnesium Sulfate, Glycerin, Santalum Spicatum Wood Water, Hamamelis Virginiana Extract, PEG-40
Hydrogenated Castor Oil, Polysorbate 20, Maris Sal, Limnanthes Alba Seed Oil, Phenoxyethanol, Alcohol Denat., Macrocystis
Pyrifera Extract, Citrus Aurantium Bergamia Fruit Oil, Caprylyl Glycol, Limonene, Rosa Damascena Flower Oil, Cymbopogon
Flexuosus Oil, Abies Sibirica Oil, Linalyl Acetate, Citronellol, Coffea Arabica Seed Extract, Citral, Citrus Limon Peel Oil, Cyperus
Scariosus Root Oil, Pinene, Geraniol, Linalool, Citrus Aurantium Dulcis Peel Oil Expressed, Citrus Aurantium Flower Oil, Beta-
Caryophyllene, Citrus Aurantium Dulcis Peel Oil, Eugenol, Farnesol, Geranyl Acetate, Potassium Sorbate, Sodium Benzoate,
Vetiveria Zizanoides Root Oil, Terpinolene, Aloe Barbadensis Leaf Juice Powder, Terpineol
Styling Cream:
Aqua, Cera Microcristallina, Paraffinum Liquidum, Pentaerythrityl Distearate, VP/VA Copolymer, Glycerin, Cetearyl Alcohol, Glyceryl Stearate SE, Pisum Sativum Peptide, Glyceryl Stearate, PEG-100 Stearate, PEG-40 Hydrogenated Castor Oil, Sorbitan Stearate, Phenoxyethanol, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Citrus Aurantium Bergamia Fruit Oil, Limonene, Rosa Damascena Flower Oil, Cymbopogon Flexuosus Oil, Abies Sibirica Oil, Caffeine, Ethylhexylglycerin, Panthenol, Sodium Hydroxide, Linalyl Acetate, Camellia Sinensis Leaf Extract, Hydrolyzed Corn Protein, Hydrolyzed Soy Protein, Hydrolyzed Wheat Protein, Citronellol, Citral, Citrus Limon Peel Oil, Cyperus Scariosus Root Oil, Leuconostoc/Radish Root Ferment Filtrate, Pinene, Geraniol, Linalool, Citrus Aurantium Dulcis Peel Oil Expressed, Citrus Aurantium Flower Oil, Citrus Aurantium Peel Oil, Beta Caryophyllene, Citrus Aurantium Dulcis Peel Oil, Eugenol, Farnesol, Potassium Sorbate, Sodium Benzoate, Geranyl Acetate, Vetiveria Zizanoides Root Oil, Terpinolene, Terpineol
Curl Enhancing Cream:
Aqua, Cetearyl Alcohol, Glycerin, VP/VA Copolymer, Butyrospermum Parkii Butter, Glyceryl Stearate, Argania Spinosa Kernel Oil, Cetrimonium Chloride, Orbignya Oleifera Seed Oil, Squalane, PEG-100 Stearate, Phenoxyethanol, Hydroxyethylcellulose, Polyimide-1, Caprylic/Capric Triglyceride, Panthenol, Propylene Glycol, Quaternium-80, Hydrolyzed Rice Protein, Citrus Aurantium Bergamia Fruit Oil, Polyquaternium-11, Butylene Glycol, Limonene, Rosa Damascena Flower Oil, Cymbopogon Flexuosus Oil, Abies Sibirica Oil, Citric Acid, Ethylhexylglycerin, Linalyl Acetate, Tocopherol, Citronellol, Citral, Citrus Limon Peel Oil, Cyperus Scariosus Root Oil, Helianthus Annuus Seed Extract, Pinene, Geraniol, Linalool, Helianthus Annuus Seed Oil, Citrus Aurantium Dulcis Peel Oil Expressed, Citrus Aurantium Flower Oil, Citrus Aurantium Peel Oil, Phytic Acid, Beta-Caryophyllene, Citrus Aurantium Dulcis Peel Oil, Eugenol, Farnesol, Geranyl Acetate, Vetiveria Zizanoides Root Oil, Terpinolene, Terpineol
Aire:
Alcohol denat, Parfum, Tetramethyl acetyloctahydronaphthalenes, Limonene, Benzyl alcohol, Linalol, Citral.
Kist:
Alcohol denat, Parfum, Tetramethyl acetyloctahydronaphthalenes, Benzyl salicylate, Benzyl benzoate, Eugenol.
Sorn:
Alcohol denat, Parfum, Limonene, Benzyl alcohol, Linalol, Benzyl benzoate, Eugenol, Isoeugenol, Citral.
Shipping
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- Free international shipping thresholds vary by country.
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Read our shipping policy here.

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- 5 stars: 154 (84%)
- 4 stars: 14 (8%)
- 3 stars: 12 (7%)
- 2 stars: 2 (1%)
- 1 star: 2 (1%)
I'm an old guy so really not a 'hair product' kind of person, but I tried the Texture Volume Spray on a whim and was really pleased with it - just enough hold, and none of that 'helmet hair' you see sometimes. I have tried a few sea salt sprays from other brands and they were nothing like as good, or as pleasant to use. The Anforth TVS does a great job, smells really good and the compact bottle is perfect for travel. Recommended.
I picked up Kist at the Barnes Fragrance Fair and it’s been such a lovely surprise. It’s beautifully balanced, soft and elegant without trying too hard. I love how effortless it feels to wear, whether it’s for work or a day out.
The quality really stands out and it develops so nicely on my skin, leaving a subtle but lasting scent. I’m so glad I stopped to smell it at the fair because it’s become one of those fragrances I keep reaching for. A beautiful scent and a brilliant introduction to Anforh.
As someone in my late 50s, I've spent years trying different hair products in search of the perfect styling cream. Most were either too sticky, left my hair feeling heavy, or didn't provide enough hold.
Then I discovered Anforh Styling Cream—and wow, what a difference! It holds my hair perfectly without any stickiness, has an amazing scent, and adds fantastic volume to my fine hair.
This is hands down the best styling product I've used. I highly recommend it—buy this product, you won't be disappointed!
When I heard descriptions of the fragrances, I thought for sure that I was going to be a Kist or an Aire person. I tried the three of them on skin and then the magic happened: my chosen potion was Sorn! At first sniff, it actually scared me a little, but some minutes later it merged with my skin and the result was pure, sexy beauty.
Like many, I purchased the sample set and emptied all 3 over different occasions. I knew they needed to be in my collection.
Sorn I received for Xmas. Aire I purchased myself. They're both beautiful. Sorn, in my opinion, is more situational. Kist is on my radar in a few months time.
Aire is my favourite of the trio: Bright, classy and elegant. I had Grey Vetiver on my wish list but Aire is better and suits me better.
My Anforh fragrances are my favourite in my 30 ish bottle collection. I have had personal contact from Robin and I am so glad he gets the recognition for these fantastic fragrances, rather than a faceless designer brand. Bravo!
After buying the Anforh discovery set, I quickly realised Aire and Kist were the two standouts for me. I enjoyed them so much that I ended up buying full bottles of both, and they’ve since become staples in my rotation. What I really like about Anforh is how intentional and personal the fragrances feel — they don’t scream for attention, but they leave a lasting impression.
My only complaint, we need a 50ml and 100ml bottle it’s that good.
I absolutely love this spray.
The amount of texture i get is insane, just a few sprays and boom instant magic. The fragrance is unique on its own.. this spray on its own gives great styles, and paired with a good matte paste you have “Celebrity Hair style.”
Comforting and warming to the senses, like a hug for the soul. Lingers beautifully without being overwhelming, the perfect blend of creamy notes.
KIST truly is a warm, comforting scent. Even without vanilla in the notes, the mix of woods, benzoin, and cashmeran gives it this soft, cozy, vanilla-like sweetness. It lasts, but it’s never loud—just stays close and gives me a gentle hint from under my shirt now and then. It feels steady, warm, and familiar. Big thanks to Robin for bringing this one to us.
Good product. I have VERY fine hair. Heavy texture cut is on the shorter side. I do have a very good stylist thanks to Robin’s advise. My hair was slightly damp and I used a scrunch technique. It did last 8-10 hours. No glued feeling with the sustained hold. If you are lucky enough to have someone run their hands through your hair, it would feel like there is nothing there. The fragrance is very nice. My only caution is less is more for this one. A little goes a long way. I kept the product closer to my finger tips while emulsifying. Very anxious for the clay!!!
Hi Robin,
I hope you’ll ever read this. I’ve been following you for so many years as an Italian, and your videos have been incredibly helpful. They’ve given me the confidence to style my very fine, straight hair and taught me the best products to use.
I’ve been trying the Texture Volume Spray for a while now, and I can’t recommend it enough. It’s exactly what it says on the tin, and it’s a huge improvement over my previous product, the Aveda Thickening Tonic.
I’m really looking forward to your new products, especially anything for styling.
Thank you for all these years of tutorials, guides, and reviews.
Kind regards,
Federico
Finally, my hair type has a product which feels like it is made for me! My hair is so limp and fly away, but now I have amazing texture to it. Even my colleagues have noticed. My confidence is through the roof.
I bought this cream as well as the normal styling cream to see which one I preferred for my curly hair. And the curling enhancing cream does work better for me. It is light with a subtle fragrance, and doesn't leave a sticky residue like some other creams. I found a little bit goes a long way. I have also tried blending this curl enhancing cream with the Anforh styling cream and that works well, as they have slightly different textures, shine and scent.
Lovely scent, that lasts and great to support a small independent brand.
I used to use heavy clays for my thick hair but after using the Anforh styling cream, I’m never going back. The hold leaves my hair looking effortlessly styled.
I love this spray, it leaves your hair feeling textured and malleable for styling. And I can’t get enough of the smell, understated but luxurious.
Will definitely be buying again.
Had the pleasure of meeting Robin at Barnes Fragrance Fair. We chatted through the range and I love how they all smell on the blotter. Decided to try Aire on, and as soon as I was outside I knew that a bottle would come home with me. There aren’t many fresh and bright fragrances in my collection, and this was a welcome addition.
Aire is an absolutely amazing fragrance, with a gorgeous marine feel. It reminds me so much of the coast near my parents house. Refreshing and easy to wear, 10/10!
I always use the styling cream as a top up when my hair has gone through it during the day and needing that little refresher for the night.
Very very good.
This spray is everything my hair needs. Naturally my hair is fine and flat, this spray produces a textured look without any greasy texture or appearance. I have used it regularly over a 4 month period, both on long and short hair. This spray performed very well on both hair lengths, styling was a breeze. The smell is very fresh.
Thank you Robin, this product is exactly what I’ve been longing for!
Oh my days. Robin, quite honestly, this fragrance is phenomenal. It is absoltely stunning. This became my new signature. It smells like a scottish beach, but it gives me a sense of calmness and intelligence. I think I will wear this year round, its nice for the winter too. Thank you for creating this masterpiece Robin.
This was a full size purchase for my husband after trying with the 3 tester kit. It’s fresh and citrusy but at the snuzzly end rather than the zingy zesty end. It has a slightly sweet softness like a lemon bonbon. Has great longevity for a citrus based fragrance but is light enough not to be overwhelming. I love this and will be going for Kist next as my husband loved it too!
Absolutely love this scent. It’s noticeable without being overpowering, wears really well throughout the day. You can tell a lot of care went into crafting it. Already had few compliments :p
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